Two-Wheeler AutoFinance Company

Suma Soft Helps Leading Two-wheeler Auto-finance Company Expand Reach & Increase Revenue Through Business Process-As-A-Service (Bpaas) Model

Client’s Background

Our client is a leading Indian Non-Banking Financial Company currently engaged in consumer finance businesses for financing two-wheelers loans. They have a stronghold in metropolitan cities in India and are expanding to Tier-3 and Tier-4 cities.

Project Requirements

With the ever-increasing sales demand from across the country, the client was facing three major challenges

  • Reach

Reaching remote areas for sales purposes and expanding market share to Tier-3 and Tier-4 cities that had no captive infrastructure. This had to be done without increasing in-house infrastructure and any loan-processing capability in such areas.

  • Reducing Lead Time

Lead time is the time taken for a particular Auto finance sales agent to scan the documents given by an applicant and transfer them to the Regional Office or Branch. These documents are then submitted for further loan processing. The effort and time consumed to overcome these milestones were huge.

  • Connectivity & Improving Turn Around Time (TAT)

Most sales executives had to travel a lot to reach their Regional Office or Branch in order to transfer the documents manually.

Solution

To address the above challenges, Suma Soft provided the client with a unique, comprehensive end-to-end Business process Service model that was IT-enabled and fit into the client’s technology and business ecosystem very well.

Technology Solution

  • A mobile app-based loan sourcing platform that works on 2G and 3G connectivity was designed and developed
  • To facilitate an uninterrupted work process, the app was configured to work in Offline mode.
Business Process Enhancement Solution
  • Resolving discrepancies related to the physical movement of files
  • Uploading data & loan files through the mobile app resulted in up to a 50% increase in productivity per sales executives
  • Giving real-time loan status via the mobile app that requires a secure login id and password

Business Outcome

Suma Soft’s BPAAS solution helped the client achieve its desired goals by increasing the productivity of its workforce. The mobile-based application helped the sales agents to reduce Lead Time from 2 days to only 30 minutes for their loan processing. The client is now looking to extend this model to their other business products and processes.

Apart from this, the client was also able to

  • Double their annual sales
  • Increased customer satisfaction due to improved customer experience
  • Improved business performance

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